You know you want to create a course, but now you feel stuck and unsure of the next steps.

You are struggling with organizing your thoughts and structuring a course that provides value and makes sense. You are ready to “get it right” but have stopped at a dead end, are flooded with overwhelm and self-doubt, and feel so far from the finish line. 

Sometimes course creation can feel like building IKEA furniture, but without an action plan it will feel like building furniture without the instruction manual. The harsh reality is, more course creators are failing now than ever before, so it is imperative to implement an action plan that gives you the confidence, direction and clarity to create a premium course!

My Course Action Plan is the instruction manual you need not just organize your ideas, goals and information, but effectively and efficiently build your course with every “must-have” element to turn your course into a successful and profitable product.The Action Plan logically guides you through each phase of course creation, using a tried and tested project approach. After helping dozens of my clients from course idea to course launch, I’ve developed an effective system that incorporates the key elements necessary to motivate your customers to take action and engage in your course.


  • Course Action Project Board

    Manage your course development details and to-do's in this free BONUS Trello Board.

Step-by-step guide to in the 5-phases of idea-to-launch:

  • Planning
  • Creation
  • Pre-Launch
  • Automate
  • Launch
  • After completing this workbook you will

    • Have crystal clarity on your course development and execution

    • Understand what you need to create a premium course that will create more freedom in your business

    • Understand the framework for sales pages, promotional emails, nurture emails and more!

    • Have checklist of marketing tactics to maximize your reach

    • Understand how to automate your course and generate a true passive income stream


    Hi! I’m Lucy Cantley. I am a unique hybrid of a business strategist & project manager.

    My mission and passion are to help other badass lady entrepreneurs develop additional and scalable revenue streams to their business model. From idea to launch, I strategize and manage the process of creating courses, programs and memberships to maximize my client’s revenue-generating opportunities!

    I love nurturing and lifting up women who are preparing to scale their business. As someone who once struggled to find balance in life, I feel drawn to help other women embrace the flexibility of entrepreneurship, create a life they love, without trading hours-for-dollars.